R/GA names Ashish Prashar as Global CMO

R/GA has named Ashish Prashar as its Global Chief Marketing Officer. The former Global Communications leader at Publicis Sapient and Justice Reform Activist will...
GBTA honored Proske with GBTA Award

GBTA honored Proske with GBTA Award

A great honor for the agency Proske and its owner and managing director René Proske: The Global Business Travel Association (GBTA) honored Proske in...
Porsche Taycan Space Roadshow with Vok Dams

Porsche Taycan Space Roadshow with Vok Dams China

Vok Dams China are responsible for the Porsche Taycan Space, a Porsche pop-up store opened to the public and to VIPs in Jinan, Hangzhou...
Proske brings Patric Weiler on board as Director Strategy & Innovation

Proske brings Patric Weiler on board as Director Strategy & Innovation

On October 1, Patric Weiler, MBA, joined the Proske agency as Director Strategy & Innovation. Proske is recognized worldwide as a specialist for Strategic...
At this year's Auto Beijing, Volkswagen once again relies on the knowhow of Vok Dams China. The experts for events and live-marketing are responsible for Volkswagen's brand production at Auto China for the sixth time this year. The ten-day Auto China, which is held annually, alternately in Beijing and Shanghai, is one of the world's leading fairs in the automotive sector. Vok Dams was commissioned with the development of the brand communication within the framework of an integrated media and performance staging as well as the public day show management. The result was a dynamic, urban brand experience - lively, modern and precisely tailored to the target group of Volkswagen. The powerful and clear graphic and show design on the 2,000 square meter exhibition stand underlined the brand message of the Volkswagen, which last year repositioned itself globally with "New Volkswagen".

Volkswagen again trusts on Vok Dams China for Auto Beijing 2020

At this year's Auto Beijing, Volkswagen once again relies on the know-how of Vok Dams China. The experts for events and live-marketing are responsible...
Vok Dams sees strong increase in demand for Hybrid Events

Vok Dams sees strong increase in demand for hybrid events

As a result of the Covid-19 pandemic, the focus of communication agencies has seen a major shift. Colja Dams, CEO of the agency Vok...
New exhibition Hyundai Future Mobility opened

New exhibition Hyundai Future Mobility opened

Since 30 June 2020, the Hyundai Motorstudio Goyang is showing a new permanent exhibition entitled "Hyundai Future Mobility". Hyundai Motor Company provides insights into...
Volkswagen press conference transformed into a studio talk format

Volkswagen press conference transformed to studio talk format

Extraordinary times call for extraordinary measures: In little more than a weekend, the agency Jangled Nerves adapted the original live production of Volkswagen press...
Proske presents a new platform for virtual meetings & events

Proske presents a new platform for virtual meetings & events

Proske GmbH is presenting a new virtual venue platform. It enables companies to hold their meetings and events in a virtual environment in real...
Vok Dams published Whitepaper „Live+ Marketing Automation - Data-driven Events“

Vok Dams published Whitepaper „Live+ Marketing Automation – Data-driven Events“

The whitepaper "Live+ Marketing Automation - Data-driven Events" focuses on customer data. Data collected by marketing automation during events. Data that leads to successful,...