Korea MICE Expo returns as hybrid event this November


Korea MICE Expo (KME), Korea’s largest trade show for meeting professionals and incentive planners, returns this year as a hybrid event for the first time, held offline at Songdo Convensia, Incheon with a corresponding virtual event from November 24-27, 2020.

The event will provide a virtual gathering space for over 3,000 expected attending MICE industry professionals to meet with 300 exhibiting local service providers, including convention bureaus, unique venues, travel agencies, PCOs and more. Participants can expect to engage in 1:1 video business consultation with global buyers and gain access to exclusive virtual content available through a new online platform.

Under the theme ‘Driving Innovation through Challenges’, this year’s KME will take a look at challenges presented by the Covid-19 pandemic and suggest creative solutions for implementing the latest IT and meeting technology to welcome a new digital era of the MICE industry.

KME will kick-off November 24th with an Opening Ceremony streamed live for online participants. The official program will continue over the following three days with B2B meetings, speaker presentations, exhibitions and more.

New this year, participants can see live demonstrations of Korea’s latest MICE industry technology at the Meeting Technology Showcase, and discover MICE-related start-ups at the Smart Tech Exhibition Zone. Also, the CVB Showcase will present updates from Korea’s regional cities.

The Korea Tourism Organization invites event professionals to come and join us for the first hybrid Korea MICE Expo.

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